Internet and Digital Media- 2: Big Hurdles
But then how do you explain the scorching growth rate experienced in the market? How do you explain the applications that are being developed, and are increasingly in vogue? How do you explain the undeniable truth that internet and cloud based applications are adding value in countless homes and businesses across the length and breadth of India? How do you explain the pressure of the internet that is being experienced in markets as diverse as Consumer Durables to Handsets to Books? What about the various e-commerce sites, services and brands, some of whom might also be making money? Questions, too many questions... and too few answers.